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Sales Process

It's our mission to provide you a great return on your investment. Equally important is the customer service and attention to detail that we provide. This guide will help acquaint you with the process you're about to embark upon as a potential A. W. Duncan Creative client. 

If you've already contacted us and have landed on this page, or are doing some homework on how we work - thank you for taking the time and we hope this illustrates the sales process you're about to go through. 

Web Design is unlike any other business or service you may have purchased before.

Interesting Facts

  • 20 hours on your project - the average amount of time we spend researching and planning before a single dollar changes hands

  • We've worked in many industries - From churches with campuses spread across the globe, to apparel design start-ups, to YouTubers, to famous whisky brewers, we’ve worked in numerous industries. We know how to implement specific strategies that will ensure the largest possible ROI in your target market.

  • 1 month - Average time from initial contact to start a project. We'll coordinate everything and make it easy.

  • Attention to Detail - We’re perfectionists. If we do something a specific or certain way, there’s a reason behind it that we’re more than happy to share. We don’t overlook small details, we use them to paint the whole picture.



Preliminary inquiry



"getting to know you" call




proposals & contracts

Preliminary inquiry

Depending on how we get in touch, an A. W. Duncan Creative team member may be available immediately to work with you to begin talking about your project. But, we may need to schedule a preliminary meeting or phone call as we receive dozens of phone calls and opportunities every week. We have clients all over the nation and are accustomed to coordinating schedules, setting up virtual meetings via Google Hangouts, or we're just as happy hosting you here in Lubbock.


We understand you're busy. On every one of our monitors is a typography-based graphic reminding our team to respect your time (our clients). During the initial inquiry steps, because we could be working on any number of things prior to you wanting to join our family, we'd appreciate that same understand and respect. 

"Getting to know you" Call

We start with a preliminary meeting to gain a sense of who you are, your company, and your goals. The process of designing a website is similar to creating a building. We have a lot of details we'll need to work out in order to make a recommendation. The more information you provide during this meeting, the faster, easier, and more successful your eventual project. By the end of this meeting we'll know whether we'll want to continue working together or not. 

Preliminary research

In our final meetings we'll present our preliminary findings and recommendations along with a proposed amount too achieve your unique goals. We have contracts that further outline the important details of your project and set the guidelines for our working relationship.b


Pre-production refers to all of the activities our team goes through before we begin our relationship. All of the following happens in the background while you're working with our new client team to plan out your design.


Behind the scenes we're working to research software, our past research and experience, and combining it with everything you're communicating to the new client team to provide a great solution. 

client launch meeting

Once we're ready to move forward we have a client launch meeting. You'll have an opportunity to meet your designer, your client service manager, and other members of the A. W. Duncan Creative team. Each one has been working to plan the details of the project and next steps to make the process as simple and easy for you as possible. 

Questions to Consider

What are your major goals?

We'll guide you in selecting the tech and digital marketing, what's most important is learning about you, your business, and your goals. 

Are you looking for design work, web design, print design, or branding?

Knowing that each of the above is different, requiring different members of our team and expertise is important - we'll recommend the right mix. 

What is your time frame for you project?

We remove the headache and confusion of web-based design work and digital marketing. Having a clear timeline upfront helps. Typical launch of a new basic website is less than 4 weeks from the agreement. 

Have you thought about what your project might take?

We have the experience, staff, and customer service to back up our pricing and we're always less expensive when considering results provide a noticeable return on your investment. For more information on pricing, please review our blog post on website pricing.